advertising

Reporting the positive, fun activities, wonderful venues, interesting people, "how foreigners can do it the right way" and great investment opportunities in Thailand by taking the "high road" is what readers and web surfers want - not crime, accidents and fear-mongering. As of December 31, 2010, Google AdWords ranks the Pattaya Times newspaper website by far the highest Thailand newspaper website going into 2011 for what Google can charge for CPC (Cost Per Click) when a business is promoted in Pattaya, Bangkok or anywhere in Thailand, especially hotels, resorts, airlines, condominium projects and banks. Google makes these advertising cost valuations per click in the table below on ads on the Pattaya Times newspaper website based on numbers of verified global searches and searches in Thailand for keywords potential customers might enter on a Thailand website relevant to advertisers, i.e. web surfers entering the keywords "5 star hotel" would be of direct interest as an exact match to the Hilton, Centara, Amari, Dusit, Sheraton, Oriental and many other 5 star hotel chains in Thailand, so they must pay a lot to have their ads on the page seen by those specific web surfers. The survey compared www.pattaya-times.com with all other newspaper websites in Thailand. The results below show the Pattaya Times newspaper website's advertising placement value in Thai baht if potential clients of advertisers on the Pattaya Times website search the keywords below. Advertisers who want to place their click-able banner on http://pattaya-times.com may contact the Pattaya Times direct at editor@pattaya-times.com for a good discount or go through Google AdWords and pay the price listed below per click. The ranking for the Pattaya Times newspaper's website on Facebook using CPM (Cost Per 1,000 impressions) is even higher than other Thailand newspapers, but if buyers don't click advertisers ads there is no calculable call to action to get buyers to purchase, so CPC is preferred by managers with a boss to whom they report. Ad campaigns can be tracked by CPC. See the Google Adwords information below the Pattaya Times statistics.